Effie Collegiate Competition
The Effie Collegiate program provides students with the opportunity to research, ideate, and execute comprehensive marketing plans that address professional-level marketing challenges.  
Each year, Effie Worldwide partners with an established brand to provide future marketing leaders with a challenge. Student teams, across the United States, compete to provide a solution their “client’s” business challenge. The competition culminates with selected finalists pitching their ideas in-person to the brand and earning monetary prizes.
Effie Collegiate programs benefits both students and professors of higher education
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 Students gain hands-on marketing experience by tackling real challenges, developing practical skills for their careers.  | 
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 Aquire up-to-date industry information and trends surrounding marketing effectiveness  | 
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 Opportunity to network with partner brand’s executives  |